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The Future of Snacks
Category convergence, NPD and key trends driving growth opportunities in snacks
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Latest market analysis from Business Insights... |
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'Snacking occasions are forecast to increase significantly
compared to overall eating occasions from 2004 to 2008.
The largest growth will be 3.6% in the US and 3.5% in France...'
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The Future of Snacks: Category convergence, NPD and key trends driving growth opportunities in snacks is a new management report published by Business Insights that examines the underlying factors driving the snacks market, assesses the impact of new product development and offers actionable recommendations for future strategic success. It is based on extensive analysis of over 5,000 new product launches and the results of Business Insights proprietary global survey of industry opinions.
This new report will help you to understand the impact of key market trends, regulation and changes in demographics and behavior on the snacks market and create effective strategies to exploit new and emerging revenue opportunities.
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Report price and information
Single user eCopy: £995/€1435/$1910.
See order form for details.
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Simply download and complete the order form.
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Table of contents
Find out breakdown and coverage of this report.
Contact us
Got a question? Click here and we'll get right back to you with whatever you need to know.
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This report will enable you to:
- Create more effective snacks NPD strategies with this report’s
actionable recommendations and analysis of the NPD strategies of
leading snacks companies including Danone, Frito-Lay, Kraft,
Masterfoods, Kettle Foods and Walkers.
- Assess the savory snack foods competitive landscape by
country using the market value data and forecasts to 2009 in this
report detailing the US, France, Germany, Italy, Japan, Netherlands,
Spain, Sweden and the UK.
- Understand how to develop, market and distribute your
products more effectively using the results of Business Insights’
proprietary industry opinion survey of senior executives.
- Identify new and emerging target audiences and snacking
occasions with this report’s analysis of changing consumer
demographics and their impact on snacking behavior.
Some key questions answered by this report:
- What strategies are market leaders creating to address threats to the future of the snacks market?
- Who are the leading innovators in snacks?
- Which product segments offer the
greatest potential for growth?
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